Grail is an online and print fashion and luxury magazine that distributes thousands of copies quarterly all over Egypt. From the blueprints to the runways to the streets, Grail has it all. A world of fashion inspiration and fashion controversy in-between two covers. We cover a range of topics relating to fashion week, designers, streetwear, and much more. Grail also touches up on topics relevant to everyday life, such as beauty, health, and fitness. With that, we share some expert tips and tricks to enhance daily living. Grail serves with purpose; aiming to flash the spotlight on local creatives and report the latest news. It was founded in late 2018 by Sheri Roushdy, who is also the Editor-in-Chief of the publication.